This Business of Therapy

Tag: practice start up

  • How Do I Break Even in my Therapy Practice

    How Many Clients Do I Need Or How Much Do I Need To Charge In Order To Breakeven Your total income from your practice is affected by 2 main factors: the price you charge, and the number of hours you work for which you get paid. A change in one factor leads to a higher…

  • Creating Flyers or Brochures

    A common way to promote your practice is to have a flyer or brochure which you can leave in places where potential clients can find them, or which you can give to other professionals who might refer clients to you. Hopefully, whatever you decide on will serve you for a number of years before needing…

  • A Sower Went Out to Sow…

    The parable goes something like this…”A sower went out to sow his seed..” You probably know it. Some fell on rocky ground, and died. Some was eaten by the birds. Some fell on barren soil. Some fell on fertile soil…and so on. I was reminded of the parable recently when I spoke to a therapist…

  • Stuck on a roundabout in your practice and can’t get off?

    Sometimes when growing our practices, it’s like being stuck on a roundabout from which we can’t exit. How might your beliefs or perceptions be blocking your path?

  • Sustainable Momentum

    Do you remember when you first learned to ride a bike? Do you remember the wobbling from side to side, and the many times you had to put your foot to the ground to steady yourself. And then one day you got it. You pushed off confidently, turning the pedals steadily and rhythmically, judging the…

  • Managing Your Personal Cash Flow

    I’ve written before on the subject of cash flow management, but it’s so important that it’s worth writing about again. The work in a therapy practice can come and go, sometimes with little warning, so it helps to have some strategies in place to help to manage your own finances. Here are a few tips…

  • Core Skills for Running a Therapy Practice

    Ever wonder if you’re cut out for this business of running a therapy practice? If so, you’re not alone. Most of us received little or no training in how to set up or run a professional practice. If you’re lucky, skills and knowledge you gained before training will stand to you now. Here are some…

  • What’s the Best Way to Grow Your Therapy Practice?

    I was asked at a recent meeting of therapists what’s the best way to grow your practice. It’s a straightforward question, but unfortunately the answer is not so simple. Oh, I’m sure there are plenty of people out there who will tell you THE best way of growing your practice, and for them, no doubt…

  • Help, Where Do I Start?

    Sometimes when we’re starting up in practice, or when we hit a difficult period, it can seem overwhelming, and we don’t know where to start. So many tasks seem to be calling out for our attention, and all of them seem to be equally important. How do we decide what to do? Sometimes when this…

  • You Need a Plan!

    Do you have a plan for marketing your therapy or counselling practice? I’ve noticed talking to newly qualified therapists, that few have received training in relation to marketing or promoting their practice. As a result, many arrive at the end of the training process with no idea what to do next, or how to go…