Tag: therapy practice

  • Have you outgrown your circle?

    We’ve all met the client who wants to have a different life (whether it’s health, happiness, relationships, money or whatever) but is reluctant to change. If you always do what you’ve always done, you will always get what you’ve always got. It’s not entirely clear who said it. Albert Einstein, Henry Ford and Tony Robbins…

  • Willingness to Create a Practice

    There’s a saying that a journey of a thousand miles begins with a single step. Taking that first step, and each of the steps that comes after it asks our willingness to move. Willingness is an essential attribute of being a small therapy practice owner. Not just willingness to do the client work, but also…

  • Integrating Therapy and Business: Making Our Practice Our Own

    In my last article I spoke of how the journey to create a therapy practice can also be a journey towards personal integration. In this article, I look at this journey from the perspective of the second pillar of a successful therapy practice, Knowing Your Practice. In the second pillar, we build on our decision…

  • The Business of Therapy: A Journey Towards Integration?

    If someone asks you what you do, I bet you tell them you’re a therapist. Okay, you might say counsellor, psychotherapist, family therapist etc, but I suspect you define your work by your client work. Am I right? But that’s not the full story is it? Because you are also self-employed. Most therapists I know…

  • The Merits of Working for Nothing

    Working for free is fine, and a valid marketing strategy, as long as we feel it’s our choice. However, it can breed expectation, so don’t take yourself for granted, or you’ll find others will too. The marketing environment has changed hugely over the past few decades. Providing information, samples and services for free is now…

  • That’s A Great Question!

    I’ve been doing some workshops recently, and have been asked a couple of great questions: What happens to my clients and my files when I die? This is something you need to think about. Obviously, we’d all like to think that we will have some warning of the end of our practising life, and most…

  • Knowing Your Practice: Who Am I In My Work?

    Identity is an issue that is often present in therapy work. The quest to “know our true selves,” or to “be myself,” is a common theme in the therapy room. As therapists, we model being ourselves through our authenticity or congruence, and in this way allow clients the freedom to do likewise. Identity is equally…

  • Are We There Yet? (How Long Does it Take?)

    How long does it take to establish a therapy practice? This a regular question asked at workshops and in meetings with therapists. The answer varies hugely and depends on many factors. The short answer is, you can do the basics in a few weeks. However, if you are starting from scratch and aiming for a…

  • What Sort of Practice Do You Want To Create?

    What Is Your Intention For Your Practice? I wrote recently about taking ourselves seriously as business owners when we have a self-employed therapy practice. In that article, I wrote about investing our time, money and energy in our practice, if we are taking ourselves seriously. The question then arises, “Well, how much time, money and…

  • What Do You Want For and From Your Practice?

    What is your desire for your practice, for your clients, and for yourself? It’s an interesting question, and I wonder how much time you have given to it. How much detail can you create about your desire before you interrupt yourself with something. It might be, “I never get what I want,” or, “It will…