To practice our therapy skills, there must be someone who has a problem, or a question, or a wondering that we can help. We need clients to practice with.
There are basically two ways in which to find clients:
- Someone hires us to see clients that they have available, or
- We find them ourselves.
I am aware from talking with practitioners, that marketing is something they find really difficult. And I find it curious that we want to do the work, but don’t want to do the work of finding the work. (There is a simple solution to this by the way – choose option 1, and let someone else find the clients for you!)
Shying away from marketing we demonise one side of a pair, the work is good, but the finding of it, or the looking for it, or the asking for it is bad. Read more