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If money was my sister…
Like practising counselling and psychotherapy, self-employment is a personal development process. As we meet each new situation in our practice that asks something of us, whether it is learning to market ourselves, or finding appropriate rooms to work in, we are offered an opportunity to grow into the person we need to be at that…
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My Own Best Boss
I’ve often said in these articles that when we are self-employed we are both the boss and the employee. I was thinking about that recently, and wondering what sort of a boss I would like to be to myself? The job of the boss is many layered. The boss Directs the business Monitors progress Supervises…
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An Introduction to The Business of Therapy
The popular workshop “The Business of Therapy: Starting a Therapy Practice” which has been running for 5 years is now available on line from TherapyAcademy.ie. If you don’t have time to attend in person, or the dates or venues don’t suit you, this may the course for you. With a full written course, and covering…
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The Merits of Working for Nothing
Working for free is fine, and a valid marketing strategy, as long as we feel it’s our choice. However, it can breed expectation, so don’t take yourself for granted, or you’ll find others will too. The marketing environment has changed hugely over the past few decades. Providing information, samples and services for free is now…
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That’s A Great Question!
I’ve been doing some workshops recently, and have been asked a couple of great questions: What happens to my clients and my files when I die? This is something you need to think about. Obviously, we’d all like to think that we will have some warning of the end of our practising life, and most…
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Marketing Dilemmas
To practice our therapy skills, there must be someone who has a problem, or a question, or a wondering that we can help. We need clients to practice with. There are basically two ways in which to find clients: Someone hires us to see clients that they have available, or We find them ourselves. I…
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What Sort of Practice Do You Want To Create?
What Is Your Intention For Your Practice? I wrote recently about taking ourselves seriously as business owners when we have a self-employed therapy practice. In that article, I wrote about investing our time, money and energy in our practice, if we are taking ourselves seriously. The question then arises, “Well, how much time, money and…
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What Do You Want For and From Your Practice?
What is your desire for your practice, for your clients, and for yourself? It’s an interesting question, and I wonder how much time you have given to it. How much detail can you create about your desire before you interrupt yourself with something. It might be, “I never get what I want,” or, “It will…
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Earning a Living From Therapy Practice
A recent article in the Irish Times said that an average family spent between €45, 000 and €50, 000 between running their home and car, food, property and water tax, education and childcare. This figure does not include income tax, PRSI or USC, nor does it include provision for retirement. If we estimate that those…
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This Business of Therapy Book in Paperback and Kindle
This book is now available to buy in either paperback or Kindle from Amazon.co.uk You don’t need to own a kindle device to read the book, just download the free kindle app for tablet, pc or smart phone. Paperback price €12.99, Kindle €8.99 This Business of Therapy: A Practical Guide to Starting, Developing and Sustaining…