Tag: profitable practice

  • The Support We Don’t See

    On Thursday, I couldn’t access one of my email accounts. Friday, I couldn’t make payments online. It could be what a former mentor of mine calls “Mercury Retrograde” which (I think) implies, “Don’t rely on technology today, the Gods are playing.” After trying all the usual work-arounds (I am persistent!), another machine, another web browser,…

  • The Big Drop – Have You Thought About A Pension?

    Some years ago, one of the financial institutions ran an ad that asked, “Are you ready for the big drop?” The big drop was, of course, the gap between our income before retirement and after retirement. The point being made was that some people have insufficiently provided for their pension. Are you one of those?…

  • Need to Attract More Clients? Just Ask

    I was in the bank some time ago and a woman who was trying to encourage me to buy a pension gave me a box of mints with “Just Ask” written on it. It reminded me of how complicated we can make the whole looking- for-clients thing. Earlier this week, a friend who was thinking…

  • The Buck Stops Here

    Many therapists setting out in practice for the first time have closed their doors and gone back to working for someone else within three years. Not because they’re not good therapists, not because they aren’t helping their clients, but because they had no idea what it takes to run a business. I learnt this lesson…

  • What Does a Successful Practice Look Like For You?

    The first step in establishing a therapy or counselling practice (or indeed any other kind of venture) is to envisage it. Since most people who set out to do something do so with an attitude of wanting it to go well, I am assuming that you want your practice to be successful. What would tell…

  • Are the Therapist and Client a Good Match?

    I have written before on the subject of client and therapist needing to be a good match. (See here) There can be a tendency when first starting out in practice to take any client that comes along, out of fear that there will be no more. That is understandable, but may be a mistake. Some…

  • RELATIONSHIPS WITH LOCAL DOCTORS

    Doctors and other medical professionals are a good source of work. They see people who are vulnerable, and at times of crisis in their lives, when counselling or therapy may be one of a range of possible solutions. It’s a good idea therefore to establish a connection with them, and let them know how your…

  • Creating a Website

    Do you need a website? Many therapists do not use one, and seem to get on okay without. So if this is a huge deal for you, don’t scare yourself with it at the first instance. Much can be done without one. Hold it as a possibility for the future, when other options have bedded…

  • What Should I Charge?

    This is an interesting question, not only for newly qualified therapists starting out, but also those in practice for a while. And there’s no right answer. You are free to charge what you want. I personally believe that it is important that some fee changes hands, even if it is a nominal one, but it…

  • What Horse Riding Taught Me About Therapy Practice: Part 2

    Jumping, Ambivalence and the Power of Making Choices I’m the wimp of our family when it comes to any risk of physical injury. Where my brothers and sisters inherited the “neck or nothing” gene, I seem to have missed out. While they hunted and rode as children, I fell off and got such a scare…