This Business of Therapy

Tag: BUSINESS PLAN

  • Taking Risks

    “The person who risks nothing, does nothing, has nothing” (from The Best Exotic Marigold Hotel, 2011) I used to love roller coasters. I looked forward each year to Funderland in the RDS, seeing all those wonderful machines whirring and moving, and anticipating the rush of adrenaline as the cars raced and jolted their way around…

  • More About Accounts – Balance Sheet

    What’s a Balance Sheet? A Balance Sheet is a statement of the assets and liabilities of a business or entity at a point in time, expressed in money. Assets are things owned by the business. Liabilities are things owed by the business. Although the contents and layout may vary according to the size and nature…

  • Blackberries and the Power of Decisions

    I really love blackberry jam. I love the taste, the texture, the smell, the memories it evokes, and I love the way it spills onto my fingers as I eat and makes them sticky. I love everything about it. But it’s hard to find in the shops, and the commercial varieties bear little resemblance to…

  • The Big Drop – Have You Thought About A Pension?

    Some years ago, one of the financial institutions ran an ad that asked, “Are you ready for the big drop?” The big drop was, of course, the gap between our income before retirement and after retirement. The point being made was that some people have insufficiently provided for their pension. Are you one of those?…

  • Need to Attract More Clients? Just Ask

    I was in the bank some time ago and a woman who was trying to encourage me to buy a pension gave me a box of mints with “Just Ask” written on it. It reminded me of how complicated we can make the whole looking- for-clients thing. Earlier this week, a friend who was thinking…

  • A Time to Act

    A couple of years ago, I was visiting some family members whose barge was moored on the canal near my home. It was a wet, rainy afternoon. The barge was tied up to a mooring post in the grass bank, and to get on and off, we had to walk across a gang plank, four…

  • What Should I Charge?

    This is an interesting question, not only for newly qualified therapists starting out, but also those in practice for a while. And there’s no right answer. You are free to charge what you want. I personally believe that it is important that some fee changes hands, even if it is a nominal one, but it…

  • What Do You Think of the Competition?

    What comes to mind when you hear the word “competition”? For many people, it conjures up a sense of threat. But I wonder if you have ever thought of the competition as an asset? A common topic of discussion among therapists is the challenge of isolation. Perhaps surprisingly, this is not just a feature of…

  • A Business Plan for a Therapy Practice? You must be kidding!

    If you are setting up a therapy business, you’re going to need a private practice counselling business plan. It seems over the top doesn’t it? You just want to help people, and don’t want to be bothered with all this business stuff. I get it. But before you close this post down in disgust, bear…