This Business of Therapy

Tag: attract more clients

  • Isolation

    One of the most common things that I hear from therapists in private practice is that they feel isolated. They work one on one with clients, they meet their supervisor or their own therapist, but they notice the lack of other human interaction at work. There’s a balance to be found between pulling back when…

  • What am I proving and to whom?

    I have recently become more aware of how much energy I put into proving my worthiness. In some respects, this is not new to me, but recently the extent of it is becoming clearer. I am trying to prove I am good enough to deserve love, appreciation, support, reward, rest, a place and more. It’s…

  • Adding a little love to your marketing!

    Adding a little love to your marketing! In February we celebrated Valentine’s Day. You could be forgiven for thinking it was about sales of cards, chocolate, and flowers, or that it was just for the young ones. It has got bent and twisted out of shape over the years, so much so, that many people…

  • If money was my sister…

    Like practising counselling and psychotherapy, self-employment is a personal development process. As we meet each new situation in our practice that asks something of us, whether it is learning to market ourselves, or finding appropriate rooms to work in, we are offered an opportunity to grow into the person we need to be at that…

  • Integrating Therapy and Business: Growing Your Practice

    I have previously written about how the journey to create a practice can be a part of our journey towards personal integration. In my previous articles, I wrote about the first two pillars of a therapy practice in this context. You can find these articles here (The Business of Therapy: A Journey Towards Integration?) and…

  • Have you outgrown your circle?

    We’ve all met the client who wants to have a different life (whether it’s health, happiness, relationships, money or whatever) but is reluctant to change. If you always do what you’ve always done, you will always get what you’ve always got. It’s not entirely clear who said it. Albert Einstein, Henry Ford and Tony Robbins…

  • New Online Course “Marketing Your Practice”

    I am delighted to announce that a new online course is coming soon from This Business of Therapy and TherapyAcademy.ie. Presented by Jude Fay the new course includes 10 modules, with videos, text files and exercises to help you to integrate what you learn. Learn it at your own pace, at your desk. 10 hours…

  • Willingness to Create a Practice

    There’s a saying that a journey of a thousand miles begins with a single step. Taking that first step, and each of the steps that comes after it asks our willingness to move. Willingness is an essential attribute of being a small therapy practice owner. Not just willingness to do the client work, but also…

  • Hidden Agendas

    As we start a new year, and may be making some new year’s resolutions, it’s a good time to ask ourselves what do we want for our practices over the coming year. It’s a straightforward question which can have a complicated answer because often we want many things, and some of the things we want…

  • Integrating Therapy and Business: Making Our Practice Our Own

    In my last article I spoke of how the journey to create a therapy practice can also be a journey towards personal integration. In this article, I look at this journey from the perspective of the second pillar of a successful therapy practice, Knowing Your Practice. In the second pillar, we build on our decision…